mommyjenlin

Ever wanted to learn more about Google Analytics APIs? Maybe even have someone talking to you about how to use them? Well, if you haven’t gotten a chance to tune in, we’re excited to present Google Analytics on Google Developers Live. Our Developer Relations team has been hard at work putting these together; we’ve done a few already , and also have some coming up that we’re excited about! We'll be doing these a few times a month, on Thursdays at 10AM PDT (full schedule here ). Each show is about a half hour. The show will either take you “Behind the Code” or “Off the Charts.” Off the Charts is a series about getting into the deep features of Google Analytics, understanding how it works, things you can do with it and how to use the feature itself. “Behind the Code” will not only showcase new GA features and technology, but also take us behind the scenes and give you a chance to hear directly from some of the engineers, product managers, and others who work behind the scenes to desig...

Google Analytics users can use the Core Reporting API to save time by building dashboards and automating complex reporting tasks. This API exposes over 250 data points (dimensions and metrics), and new data is added every few months. For many developers, it can be difficult to keep their applications up to date with all the latest data. To make things easier, today we are launching the new Google Analytics Metadata API to simplify data discovery. The Metadata API contains all the queryable dimensions and metrics included in the Core Reporting API. We’ve also added attributes for each dimension and metric, such as the web or app name, full text description, grouping, metric calculations, deprecation status, and whether the data is queryable in segments. You can check out at a live Metadata API response here . You now have programmatic access to generate the same list of dimensions and metrics we use to generate our public documentation . You can now create this list using the Metada...

When we first launched Real Time Analytics 2.5 years ago we set out to enable marketers to take real-time action against their data. Manually taking action and being informed about the immediate performance of your site is fantastic, however it’s not realistic to sit at your computer 24/7 and take advantage of these insights. Also and perhaps more importantly, your reflexes can never be as fast as computers. So the next logical step has always been to programmatically take action using real-time analytics. Towards that end, we’re pleased to announce an invitation to join the beta for the Real Time Reporting API ! This means you can now make queries about your real-time data and use that information in whatever way you please. One of the immediate use cases is to manage the content on your webpage. For example, you can query the API for the top visited URLs to construct a top trending content widget with the number of active readers. A site can also use what I call the “web counter 2.0...

Over the past year we’ve added many new features to Google Analytics. Today we are releasing all of this data in the Core Reporting API! Custom Dimensions and Metrics We're most excited about the ability to query for custom dimensions and metrics using the API. Developers can use custom dimensions to send unique IDs into Google Analytics, and then use the core reporting API to retrieve these IDs along with other Google Analytics data. For example, your content management system can pass a content ID as a custom dimension using the Google Analytics tracking code. Developers can then use the API to get a list of the most popular content by ID and display the list of most popular content on their website. Mobile Dimensions and Metrics We've added more mobile dimensions and metrics, including those found in the Mobile App Analytics reports: ga:appId ga:appVersion ga:appName ga:appInstallerId ga:landingScreenName ga:screenDepth ga:screenName ga:exitScreenName ga:timeOnScreen ga:avgS...