mommyjenlin

Score Tied and No Extra Innings Ever think about it? Healthcare is built for a tie. Throughout the industry no one can ever get a competitive leg up. We all have the same managed care contracts, similar programs and services, even our docs go to a group of hospitals. So, in a commodity market environment, which healthcare is, and price is becoming king, how can anyone expect anything less than a tie? You can not be a clear winner, you can not dominate your market, you can not keep out new entrants. Okay, maybe for a short while but not indefinitely. Tie score, 7-7, "same ol same ol" across organizations and it may not change anytime soon. We all do the same things . Breaking the tie The only way you can break a tie is with your people. That's right, your employees. They make the difference and set you apart from the field. In a zero sum game where the truth be told, no one can really define service and quality, people make the difference. That is what doctors and patient...

CGM, sounds like a disease. Well, it can be. It can be unknown. It can be helpful. It can be harmful. It can be your best friend or your worse enemy. Do you even know what it is? Is your marketing department aware of CGM ? Can they even tell you what this means? Simply put if you do not know what CGM means you and your hospital, physician practices, or any healthcare setting is at risk. CGM means Consumer Generated Media. It means that in the age of the Internet, disgruntled patients, unhappy employees, media, anybody- can write about their experiences, post photos, interview and show to the world how good or bad you are. Anyone with a computer and Internet connection can create CGM . Won't matter if what is written is true or false. The world does not care. But those who read it will believe it. Scroll through this blog and you will find plenty of examples of CGM : Silver Cross Hospital; Agfa Healthcare; Adventist; State of Illinois; etc. Look at: Comcastmustdie.com; Ihatedell....