Basquiat's Banana - How To Get Great Visual Content
Content Marketing Needs Great Visuals This amazing and very atypical painting by the artist Jean Michel Basquiat is a great example of every web site's limitless need for original visual content. The content marketing tsunami is in full force. Recent surveys by the Content Marketing Institute and Internet marketing guru Brian Solis show 90% of B2B marketers doubling down on their content marketing. Think you can make any money doing things online when and how everyone else is doing them? NO would be the answer to that question. Let's say you are riffing great 500 word blog posts daily. You want to get your thoughts in front of people who can help spread your message. Advocacy is the only advertising left. The old "word-of-mouth" or WOM a misnomer. Social nets inject jet fuel into WOM. Google and other search engines have been water-boarded into accepting "social signals" as an important way to verify claims and index web pages. Advocacy begins with your im...